65,39 €
The Social Media Manifesto
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The Social Media Manifesto
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65,39 €
The Social Media Manifestoais a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
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- Author: J. Hallam
- Publisher: Palgrave Macmillan
- Year: 2014
- Pages: 180
- ISBN: 9781137271426
- ISBN-10: 1137271426
- ISBN-13: 9781137271426
- Format: PDF
- Language: English
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Description
The Social Media Manifestoais a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
- Author: J. Hallam
- Publisher: Palgrave Macmillan
- Year: 2014
- Pages: 180
- ISBN: 9781137271426
- ISBN-10: 1137271426
- ISBN-13: 9781137271426
- Format: PDF
- Language: English English
The Social Media Manifestoais a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.
Reviews