Finland vs. Spain - A culture´s comparison and its impact on economy and business (e-book) (used book) | bookbook.eu

Description

Seminar paper from the year 2001 in the subject Economics - Case Scenarios, grade: 2,0 (B), University of Cooperative Education Mannheim (Intercultural Management), course: Intercultural Management, 14 entries in the bibliography, language: English, abstract: The subject of "intercultural communication" is beset a major problem, since there is really very little agreement on what people mean by the idea of culture in the first place. The word "culture" often brings up more problems than it solves. On the one hand, we want to talk about large groups of people and what they have in common, from their history and worldview to their language or languages or geographical location. This common meaning often emphasizes what members of these groups have in common and at the same time plays down possible differences among members. Cultures, however, are large, superordinate categories- they are not individuals.