- We will send in 10–14 business days.
/images/books/12389967/9781847883674.jpg)
- Author: Ingrid Loschek
- Publisher: Berg 3pl
- Year: 2009
- Pages: 224
- ISBN-10: 1847883672
- ISBN-13: 9781847883674
- Format: 15.5 x 23.4 x 1.8 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
Reviews
Description
When, how and why do clothes become fashion? Fashion is more than mere clothing. It is a moment of invention, a distillation of desire, a reflection of a zeitgeist. It is also economically relevant relying on an intricate network of manufacture, marketing and retail. Fashion is both medium and message but it does not explain itself. It requires language and images for its global mediation. It develops from the prescience of the designer and is dependent on acceptance by observers and wearers alike. When Clothes Become Fashion explores the structures and strategies which underlie fashion innovation, how fashion is perceived and the point at which clothing is accepted or rejected as fashion. The book provides a clear theoretical framework for understanding the system of fashion - its aesthetic premises, plurality of styles, performative impulses, social qualities and economic conditions.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 20d.11:03:55
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Ingrid Loschek
- Publisher: Berg 3pl
- Year: 2009
- Pages: 224
- ISBN-10: 1847883672
- ISBN-13: 9781847883674
- Format: 15.5 x 23.4 x 1.8 cm, hardcover
- Language: English English
When, how and why do clothes become fashion? Fashion is more than mere clothing. It is a moment of invention, a distillation of desire, a reflection of a zeitgeist. It is also economically relevant relying on an intricate network of manufacture, marketing and retail. Fashion is both medium and message but it does not explain itself. It requires language and images for its global mediation. It develops from the prescience of the designer and is dependent on acceptance by observers and wearers alike. When Clothes Become Fashion explores the structures and strategies which underlie fashion innovation, how fashion is perceived and the point at which clothing is accepted or rejected as fashion. The book provides a clear theoretical framework for understanding the system of fashion - its aesthetic premises, plurality of styles, performative impulses, social qualities and economic conditions.
Reviews