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- Author: Ivana Acocella
- Publisher: SAGE Publications Ltd
- ISBN-10: 1526445611
- ISBN-13: 9781526445612
- Format: 17 x 24.4 x 1.8 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
Drawing on the authors′ thirty years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.
Loaded with real world research examples from across the social sciences, and learning features such as ′expert advice′ and ′concepts and theories′ boxes, as well as end of chapter exercises and further reading, this is the perfect manual for novice researchers who want to conduct a successful focus group.
EXTRA 10 % discount with code: EXTRA
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- Author: Ivana Acocella
- Publisher: SAGE Publications Ltd
- ISBN-10: 1526445611
- ISBN-13: 9781526445612
- Format: 17 x 24.4 x 1.8 cm, softcover
- Language: English English
Drawing on the authors′ thirty years of combined experience in the field, this authoritative, step-by-step guide to conducting focus groups features dedicated chapters on all aspects of the research process.
Loaded with real world research examples from across the social sciences, and learning features such as ′expert advice′ and ′concepts and theories′ boxes, as well as end of chapter exercises and further reading, this is the perfect manual for novice researchers who want to conduct a successful focus group.
Reviews