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- Author: Erik Elgersma
- Publisher: LID Publishing
- ISBN-10: 1911498363
- ISBN-13: 9781911498360
- Format: 15.2 x 23.1 x 5.1 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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Description
This is an authoritative and practical guide to collecting, analysing and managing data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. This book, written by a leading practitioner, explains the underpinning nature of data for a company's business strategy.The book begins with data collection: getting data is no big deal; getting the right data to win in the market is. It moves on to data analysis: turning data into actionable intelligence is what drives and determines competitive advantage. And, finally, managing data: how to organise your data collection and analysis to create winning strategies. This is a definitive book about one of the most important topics in today's digital and data-driven economy.
EXTRA 10 % discount with code: EXTRA
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- Author: Erik Elgersma
- Publisher: LID Publishing
- ISBN-10: 1911498363
- ISBN-13: 9781911498360
- Format: 15.2 x 23.1 x 5.1 cm, minkšti viršeliai
- Language: English English
This is an authoritative and practical guide to collecting, analysing and managing data, to enable managers and companies to develop successful business strategies. Data has become a dominant factor in today's business environment. This book, written by a leading practitioner, explains the underpinning nature of data for a company's business strategy.The book begins with data collection: getting data is no big deal; getting the right data to win in the market is. It moves on to data analysis: turning data into actionable intelligence is what drives and determines competitive advantage. And, finally, managing data: how to organise your data collection and analysis to create winning strategies. This is a definitive book about one of the most important topics in today's digital and data-driven economy.
Reviews