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- Author: Alan Mitchell
- Publisher: John Wiley & Sons
- Year: 2003
- Pages: 276
- ISBN-10: 1841124761
- ISBN-13: 9781841124766
- Format: 15.2 x 22.9 x 1.9 cm, kieti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
Reviews
Description
This radical, provocative and inspiring book explores a tectonic shift at the very heart of business. A shift that's making the old bottom line of corporate profitability the servant of a new master: a new ?person-centric? bottom line of personal profitability or value ?in my life?.
So what? No bottom line? No more profit?
Of course not! Every organization must cover its costs. Every business has to make a profit to survive. The authors of The New Global Line remarkably show that the necessary requirements for doing so are changing, and why this transformation ? containing important elements of both evolution and revolution ? is under way, how it's undermining the foundations of once-great businesses and brands, and how its throwing up huge new opportunities.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 23d.03:40:39
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Alan Mitchell
- Publisher: John Wiley & Sons
- Year: 2003
- Pages: 276
- ISBN-10: 1841124761
- ISBN-13: 9781841124766
- Format: 15.2 x 22.9 x 1.9 cm, kieti viršeliai
- Language: English English
This radical, provocative and inspiring book explores a tectonic shift at the very heart of business. A shift that's making the old bottom line of corporate profitability the servant of a new master: a new ?person-centric? bottom line of personal profitability or value ?in my life?.
So what? No bottom line? No more profit?
Of course not! Every organization must cover its costs. Every business has to make a profit to survive. The authors of The New Global Line remarkably show that the necessary requirements for doing so are changing, and why this transformation ? containing important elements of both evolution and revolution ? is under way, how it's undermining the foundations of once-great businesses and brands, and how its throwing up huge new opportunities.
Reviews