56,06 €
62,29 €
-10% with code: EXTRA
The Digital-First Customer Experience
56,06 € 
- We will send in 10–14 business days.
The definitive guide to designing and delivering experiences that will exceed consumer expectations in the digital market place. In a digital first world, most companies have a lot of choice about how to get their product in front of their customers. Whether selling a service or a physical merchandise, an effective zero-touch customer experience needs to be an aspiration. But organizations are confounded by the convergence of technologies, the emergence of a new breed of competitors and a cult…
62.29
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- Author: Joe Wheeler
- Publisher: Kogan Page
- ISBN-10: 1398612634
- ISBN-13: 9781398612631
- Format: 15.6 x 23.4 x 2.3 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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The definitive guide to designing and delivering experiences that will exceed consumer expectations in the digital market place.
In a digital first world, most companies have a lot of choice about how to get their product in front of their customers. Whether selling a service or a physical merchandise, an effective zero-touch customer experience needs to be an aspiration. But organizations are confounded by the convergence of technologies, the emergence of a new breed of competitors and a culture change brought about by shifts in where people live, work and how they pay. In this book, customer experience expert, Joe Wheeler, provides a definitive guide to designing and delivering experiences that will exceed consumer expectations in the digital market place. Drawing on examples of what good looks like, from companies diverse as Spotify, NIKE, Amazon, Starbucks and insurance disruptor, Lemonade, The Digital Customer Experience Playbook introduces seven essential strategies for designing and delivering a digital-first strategy that customers will love.EXTRA 10 % discount with code: EXTRA
56,06 €
62,29 €
We will send in 10–14 business days.
The promotion ends in 23d.02:49:21
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Joe Wheeler
- Publisher: Kogan Page
- ISBN-10: 1398612634
- ISBN-13: 9781398612631
- Format: 15.6 x 23.4 x 2.3 cm, minkšti viršeliai
- Language: English English
The definitive guide to designing and delivering experiences that will exceed consumer expectations in the digital market place.
In a digital first world, most companies have a lot of choice about how to get their product in front of their customers. Whether selling a service or a physical merchandise, an effective zero-touch customer experience needs to be an aspiration. But organizations are confounded by the convergence of technologies, the emergence of a new breed of competitors and a culture change brought about by shifts in where people live, work and how they pay. In this book, customer experience expert, Joe Wheeler, provides a definitive guide to designing and delivering experiences that will exceed consumer expectations in the digital market place. Drawing on examples of what good looks like, from companies diverse as Spotify, NIKE, Amazon, Starbucks and insurance disruptor, Lemonade, The Digital Customer Experience Playbook introduces seven essential strategies for designing and delivering a digital-first strategy that customers will love.
Reviews