113,57 €
126,19 €
-10% with code: EXTRA
The Business Idea
The Business Idea
113,57
126,19 €
  • We will send in 10–14 business days.
This dynamic text encourages the reader to look at new ways of thinking when it comes to entrepreneurship and innovation. The author argues that too many ventures originate in a product orientated logic and fail to address the needs of the customer from a problem solving approach. The book presents new entrepreneurship methods for developing a creative market insight and for identifying windows of opportunity.
126.19
  • Publisher:
  • ISBN-10: 3642061516
  • ISBN-13: 9783642061516
  • Format: 17 x 22 x 1.4 cm, minkšti viršeliai
  • Language: English
  • SAVE -10% with code: EXTRA

The Business Idea (e-book) (used book) | Soren Hougaard | bookbook.eu

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This dynamic text encourages the reader to look at new ways of thinking when it comes to entrepreneurship and innovation. The author argues that too many ventures originate in a product orientated logic and fail to address the needs of the customer from a problem solving approach. The book presents new entrepreneurship methods for developing a creative market insight and for identifying windows of opportunity.

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113,57
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  • Author: Soren Hougaard
  • Publisher:
  • ISBN-10: 3642061516
  • ISBN-13: 9783642061516
  • Format: 17 x 22 x 1.4 cm, minkšti viršeliai
  • Language: English English

This dynamic text encourages the reader to look at new ways of thinking when it comes to entrepreneurship and innovation. The author argues that too many ventures originate in a product orientated logic and fail to address the needs of the customer from a problem solving approach. The book presents new entrepreneurship methods for developing a creative market insight and for identifying windows of opportunity.

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