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Description
In 2008, with housing prices in free fall, even experienced investors wouldn't touch the single-family rental (SFR) home market. It was too unmanageable, too hard to scale. According to the experts, SFR wasn't even a real asset class.
But Doug Brien and Colin Wiel looked at the homes of the Bay Area's working-class communities and saw something else. They saw an opportunity not just to build a profitable business, but to transform residential real estate, establish SFR as a legitimate institutional investment, and restore devastated neighborhoods.
The Big Long is the story of how two friends defied pundits, doomsayers, and house-flippers to go long on a revolutionary business idea. Through FBI investigations, financial reversals, and a pandemic, they persevered to build the SFR industry's pioneering company, Waypoint.
The Big Long shows that wealth and success don't come from short-sale thinking and meme stocks but from committing to a vision and going BIG.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 23d.01:01:28
The discount code is valid when purchasing from 10 €. Discounts do not stack.
In 2008, with housing prices in free fall, even experienced investors wouldn't touch the single-family rental (SFR) home market. It was too unmanageable, too hard to scale. According to the experts, SFR wasn't even a real asset class.
But Doug Brien and Colin Wiel looked at the homes of the Bay Area's working-class communities and saw something else. They saw an opportunity not just to build a profitable business, but to transform residential real estate, establish SFR as a legitimate institutional investment, and restore devastated neighborhoods.
The Big Long is the story of how two friends defied pundits, doomsayers, and house-flippers to go long on a revolutionary business idea. Through FBI investigations, financial reversals, and a pandemic, they persevered to build the SFR industry's pioneering company, Waypoint.
The Big Long shows that wealth and success don't come from short-sale thinking and meme stocks but from committing to a vision and going BIG.
Reviews