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- Author: Emmy Arsonval Maniriho
- Publisher: Editions Universitaires Europeennes
- ISBN-10: 620227297X
- ISBN-13: 9786202272971
- Format: 15.2 x 22.9 x 0.9 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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Description
Strategic Airport Planning and Marketing exhibits the entire strategic conception and business plans for constructing airports, establishing master plans and running the airport operations. Why Airport Strategic Business Planning and Marketing? This book defines strategic planning and considers plan elements, review planning process and measuring airport success. It showcases the best management practices, aviation trends and strategic thinking, which are explained broadly. It is not possible, and it may look absurd if the airport companies fail to plan and market like other business enterprises. This book stresses on strategic airport planning, operational and managerial planning, and on how to deal with all parties involved in airport development processes.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 21d.18:24:57
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Emmy Arsonval Maniriho
- Publisher: Editions Universitaires Europeennes
- ISBN-10: 620227297X
- ISBN-13: 9786202272971
- Format: 15.2 x 22.9 x 0.9 cm, minkšti viršeliai
- Language: English English
Strategic Airport Planning and Marketing exhibits the entire strategic conception and business plans for constructing airports, establishing master plans and running the airport operations. Why Airport Strategic Business Planning and Marketing? This book defines strategic planning and considers plan elements, review planning process and measuring airport success. It showcases the best management practices, aviation trends and strategic thinking, which are explained broadly. It is not possible, and it may look absurd if the airport companies fail to plan and market like other business enterprises. This book stresses on strategic airport planning, operational and managerial planning, and on how to deal with all parties involved in airport development processes.
Reviews