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- Author: Daniel Hurrle
- Publisher: Springer Gabler
- Year: 2015
- Pages: 117
- ISBN-10: 3658088214
- ISBN-13: 9783658088217
- Format: 14.8 x 21 x 0.8 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
This book covers relevant topics of social media in the area of research institutes. Daniel Hurrle and Julia Postatny follow the research question of how social media can empower the communication of such institutes by using the example of the Berlin-Brandenburg Academy of Sciences and Humanities. Based on a comprehensive analysis of the designated target group of young academics, a holistic social media concept is developed with clear guidelines for immediate application and implementation. Diagrams, illustrations, models and short summaries after each section facilitate the understanding of the process and complex decisions and lead the reader gently through the topic.
EXTRA 10 % discount with code: EXTRA
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- Author: Daniel Hurrle
- Publisher: Springer Gabler
- Year: 2015
- Pages: 117
- ISBN-10: 3658088214
- ISBN-13: 9783658088217
- Format: 14.8 x 21 x 0.8 cm, softcover
- Language: English English
This book covers relevant topics of social media in the area of research institutes. Daniel Hurrle and Julia Postatny follow the research question of how social media can empower the communication of such institutes by using the example of the Berlin-Brandenburg Academy of Sciences and Humanities. Based on a comprehensive analysis of the designated target group of young academics, a holistic social media concept is developed with clear guidelines for immediate application and implementation. Diagrams, illustrations, models and short summaries after each section facilitate the understanding of the process and complex decisions and lead the reader gently through the topic.
Reviews