274,13 €
304,59 €
-10% with code: EXTRA
Rethinking Marketing
Rethinking Marketing
274,13
304,59 €
  • We will send in 10–14 business days.
This book rethinks the basic building blocks of marketing with an entrepreneurial perspective. Asks questions suing a "what if?" compass in which the emphasis is on asking the right questions, rather than finding the right answers. For entrepreneurs looking to make sense of the many new contributions that have redefined marketing. NOTE: The print may appear lighter in some copies due to the print method used.
  • Publisher:
  • ISBN-10: 0132393891
  • ISBN-13: 9780132393898
  • Format: 15.2 x 22.9 x 2.3 cm, softcover
  • Language: English
  • SAVE -10% with code: EXTRA

Rethinking Marketing (e-book) (used book) | bookbook.eu

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This book rethinks the basic building blocks of marketing with an entrepreneurial perspective. Asks questions suing a "what if?" compass in which the emphasis is on asking the right questions, rather than finding the right answers. For entrepreneurs looking to make sense of the many new contributions that have redefined marketing.

NOTE: The print may appear lighter in some copies due to the print method used.

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274,13
304,59 €
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  • Author: Minet Schindehutte
  • Publisher:
  • ISBN-10: 0132393891
  • ISBN-13: 9780132393898
  • Format: 15.2 x 22.9 x 2.3 cm, softcover
  • Language: English English

This book rethinks the basic building blocks of marketing with an entrepreneurial perspective. Asks questions suing a "what if?" compass in which the emphasis is on asking the right questions, rather than finding the right answers. For entrepreneurs looking to make sense of the many new contributions that have redefined marketing.

NOTE: The print may appear lighter in some copies due to the print method used.

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