35,18 €
39,09 €
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35,18 € 
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In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program. Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Intern…
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- Author: Lois K Geller
- Publisher: Touchstone Books
- ISBN-10: 0684871130
- ISBN-13: 9780684871134
- Format: 15.3 x 23 x 2.3 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
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In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program. Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Internet campaigns.EXTRA 10 % discount with code: EXTRA
35,18 €
39,09 €
We will send in 10–14 business days.
The promotion ends in 18d.19:16:41
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Lois K Geller
- Publisher: Touchstone Books
- ISBN-10: 0684871130
- ISBN-13: 9780684871134
- Format: 15.3 x 23 x 2.3 cm, softcover
- Language: English English
In Response! Lois K. Geller, a leading expert in Direct Marketing offers all marketers, whether they work for small companies or large corporations, a strategy for creating and sustaining a profitable Direct Marketing program. Leading the reader through this program of planning, budgeting, forecasting, and developing loyal customers, Geller explains how to create profitable direct mail packages, print ads, television and radio commercials, inbound and outbound telemarketing programs, and Internet campaigns.
Reviews