- We will send in 10–14 business days.
/images/books/3088603/9780340762745.jpg)
- Author: Kim Schroder
- Publisher: A&c Black 3pl
- ISBN-10: 0340762748
- ISBN-13: 9780340762745
- Format: 15.8 x 23.5 x 2.5 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
Reviews
Description
How do young audiences play with the cultural spectacle offered by reality shows like Big Brother? How does interactive media influence learning the process in educational and everyday settings? How can corporate communicators address their ethical commitment more effectively to the general
public? And is there a link between television viewing and violent behavior? Researching Audiences is a practical hands-on guide to the main types of empirical fieldwork that have established themselves in academic, policy, and commercial research. It will help you explore what audience members do
with the media, how they make sense of the media, and how the media may influence social affairs from the micro to the macro level.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 20d.07:50:35
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Kim Schroder
- Publisher: A&c Black 3pl
- ISBN-10: 0340762748
- ISBN-13: 9780340762745
- Format: 15.8 x 23.5 x 2.5 cm, softcover
- Language: English English
How do young audiences play with the cultural spectacle offered by reality shows like Big Brother? How does interactive media influence learning the process in educational and everyday settings? How can corporate communicators address their ethical commitment more effectively to the general
public? And is there a link between television viewing and violent behavior? Researching Audiences is a practical hands-on guide to the main types of empirical fieldwork that have established themselves in academic, policy, and commercial research. It will help you explore what audience members do
with the media, how they make sense of the media, and how the media may influence social affairs from the micro to the macro level.
Reviews