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- Publisher: VS Verlag für Sozialwissenschaften
- Year: 2008
- Pages: 449
- ISBN-10: 3531156020
- ISBN-13: 9783531156026
- Format: 17 x 24.4 x 2.5 cm, kieti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
Public Relations Research (e-book) (used book) | bookbook.eu
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Description
This volume is a major contribution to the transnational debate on public relations research and communication management. It presents dominant concepts and research findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This book honours Günter Bentele, one of the leading minds of public relations research, while also providing academics, students and communication managers insights into effective public relations practice based on empirical evidence.
EXTRA 10 % discount with code: EXTRA
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- Publisher: VS Verlag für Sozialwissenschaften
- Year: 2008
- Pages: 449
- ISBN-10: 3531156020
- ISBN-13: 9783531156026
- Format: 17 x 24.4 x 2.5 cm, kieti viršeliai
- Language: English English
This volume is a major contribution to the transnational debate on public relations research and communication management. It presents dominant concepts and research findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This book honours Günter Bentele, one of the leading minds of public relations research, while also providing academics, students and communication managers insights into effective public relations practice based on empirical evidence.
Reviews