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- Author: R L Panigrahy
- Publisher: DISCOVERY PUBLISHING HOUSE PVT LTD
- ISBN-10: 8183569153
- ISBN-13: 9788183569156
- Format: 14 x 21.6 x 1.1 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
The book contains eleven articles of research on retail marketing like rural retailing, urban retailing, organised retailing, unorganised retailing, customer relationship management, customer satisfaction, applications of information technology in retailing, Indian retail industry, trends and developments of retail industry, prospects and opportunities of retail industry, foreign direct investment in retail industry, employment in retail industry, case studies of specific products of retail industry on specific consumer products, role of retail industry for economic growth of a country, etc. by eminent authors, academicians, researchers from different institutions and/or research project offices of repute from academic and professional institutions from the faculties of management, economics and commerce.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 19d.20:11:05
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: R L Panigrahy
- Publisher: DISCOVERY PUBLISHING HOUSE PVT LTD
- ISBN-10: 8183569153
- ISBN-13: 9788183569156
- Format: 14 x 21.6 x 1.1 cm, hardcover
- Language: English English
The book contains eleven articles of research on retail marketing like rural retailing, urban retailing, organised retailing, unorganised retailing, customer relationship management, customer satisfaction, applications of information technology in retailing, Indian retail industry, trends and developments of retail industry, prospects and opportunities of retail industry, foreign direct investment in retail industry, employment in retail industry, case studies of specific products of retail industry on specific consumer products, role of retail industry for economic growth of a country, etc. by eminent authors, academicians, researchers from different institutions and/or research project offices of repute from academic and professional institutions from the faculties of management, economics and commerce.
Reviews