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- Author: Henry DeVries
- Publisher: Indie Books International
- Year: 2016
- Pages: 166
- ISBN-10: 1941870651
- ISBN-13: 9781941870655
- Format: 12.7 x 20.3 x 1 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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Description
HUMANS ARE HARDWIRED FOR STORIESStorytelling helps consultants and coaches persuade on an emotional level. Maybe that is why companies like FedEx, Kimberly-Clark, and Microsoft are hiring storytelling experts to teach their executives to tell relatable stories. Nothing is as persuasive as storytelling with a purpose, and readers will learn the techniques of telling a great story employed by Hollywood, Madison Avenue and Wall Street.
- How you can add persuasion power to presentations
- Eight great metastories you need to tell
- The art and science of storytelling
- Three key characters of persuasive stories: hero, nemesis, and mentor
- Why you should not be the hero of your own stories
If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade With a Story! is the book for you.
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- Author: Henry DeVries
- Publisher: Indie Books International
- Year: 2016
- Pages: 166
- ISBN-10: 1941870651
- ISBN-13: 9781941870655
- Format: 12.7 x 20.3 x 1 cm, minkšti viršeliai
- Language: English English
Storytelling helps consultants and coaches persuade on an emotional level. Maybe that is why companies like FedEx, Kimberly-Clark, and Microsoft are hiring storytelling experts to teach their executives to tell relatable stories. Nothing is as persuasive as storytelling with a purpose, and readers will learn the techniques of telling a great story employed by Hollywood, Madison Avenue and Wall Street.
- How you can add persuasion power to presentations
- Eight great metastories you need to tell
- The art and science of storytelling
- Three key characters of persuasive stories: hero, nemesis, and mentor
- Why you should not be the hero of your own stories
If you want lessons on how to improve your persuasion power, with a dash of wry humor thrown in, then Persuade With a Story! is the book for you.
Reviews