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- Author: Craig Batty
- Publisher: Red Globe Press
- ISBN-10: 1137529547
- ISBN-13: 9781137529541
- Format: 14 x 21.6 x 1.8 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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Description
Now updated in a second edition, this highly accessible and practical guide to media writing brings together a range of different professional contexts, enabling students to develop a solid understanding of the practices that will enable them to excel in any media writing field today. In chapters spanning print, online and broadcast news, magazines, public relations, advertising and screenwriting, Batty and Cain outline the key theories, concepts and tools for writing in each context, exploring their distinctive styles and practices and also identifying their shared ideas and principles. Packed with exercises, case studies and career guidance, this lively resource encourages students to engage with each form and hone transferable skills.
This insightful text is essential reading for students of journalism, creative writing, media studies and communication studies.EXTRA 10 % discount with code: EXTRA
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The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Craig Batty
- Publisher: Red Globe Press
- ISBN-10: 1137529547
- ISBN-13: 9781137529541
- Format: 14 x 21.6 x 1.8 cm, minkšti viršeliai
- Language: English English
Now updated in a second edition, this highly accessible and practical guide to media writing brings together a range of different professional contexts, enabling students to develop a solid understanding of the practices that will enable them to excel in any media writing field today. In chapters spanning print, online and broadcast news, magazines, public relations, advertising and screenwriting, Batty and Cain outline the key theories, concepts and tools for writing in each context, exploring their distinctive styles and practices and also identifying their shared ideas and principles. Packed with exercises, case studies and career guidance, this lively resource encourages students to engage with each form and hone transferable skills.
This insightful text is essential reading for students of journalism, creative writing, media studies and communication studies.
Reviews