165,77 €
184,19 €
-10% with code: EXTRA
Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions
Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions
165,77
184,19 €
  • We will send in 10–14 business days.
Marketing and public relations have become central to the success of a museum institution. Without effective use of both, museums of all kinds will fail to maximize their potential and fulfill their financial and cultural missions. This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.
184.19
  • Publisher:
  • ISBN-10: 0742504077
  • ISBN-13: 9780742504073
  • Format: 15.5 x 23.1 x 1.9 cm, minkšti viršeliai
  • Language: English
  • SAVE -10% with code: EXTRA

Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions (e-book) (used book) | bookbook.eu

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Marketing and public relations have become central to the success of a museum institution. Without effective use of both, museums of all kinds will fail to maximize their potential and fulfill their financial and cultural missions. This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.

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  • Author: Sue Runyard
  • Publisher:
  • ISBN-10: 0742504077
  • ISBN-13: 9780742504073
  • Format: 15.5 x 23.1 x 1.9 cm, minkšti viršeliai
  • Language: English English

Marketing and public relations have become central to the success of a museum institution. Without effective use of both, museums of all kinds will fail to maximize their potential and fulfill their financial and cultural missions. This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.

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