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- Author: Bill Dodds
- Publisher: University Press of America
- ISBN-10: 0761826319
- ISBN-13: 9780761826316
- Format: 15.3 x 22.7 x 2.6 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
This book explores the three dimensions of value, product quality, customer service and price within the constraints of cost, demand and competition to formulate a strategic framework for competing in today's cutthroat marketplace where better quality, superior customer service and lower prices are the norm. There are numerous mathematical models that demonstrate in a spreadsheet the interrelated workings of cost, demand and competition.
EXTRA 10 % discount with code: EXTRA
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The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Bill Dodds
- Publisher: University Press of America
- ISBN-10: 0761826319
- ISBN-13: 9780761826316
- Format: 15.3 x 22.7 x 2.6 cm, softcover
- Language: English English
This book explores the three dimensions of value, product quality, customer service and price within the constraints of cost, demand and competition to formulate a strategic framework for competing in today's cutthroat marketplace where better quality, superior customer service and lower prices are the norm. There are numerous mathematical models that demonstrate in a spreadsheet the interrelated workings of cost, demand and competition.
Reviews