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- Author: Simone Gressel
- Publisher: SAGE Publications Ltd
- ISBN-10: 1526492016
- ISBN-13: 9781526492012
- Format: 17 x 24.4 x 2.1 cm, kieti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
Management Decision-Making, Big Data and Analytics (e-book) (used book) | bookbook.eu
Reviews
Description
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers.
The book successfully combines theory with practical application, featuring case studies, examples and a 'critical incidents' feature that make these topics engaging and relevant for students of business and management.
The book features chapters on cutting-edge topics, including:
- Big data
- Analytics
- Managing emerging technologies and decision-making
- Managing the ethics, security, privacy and legal aspects of data-driven decision-making
The book is accompanied by an Instructor's Manual, PowerPoint slides and access to journal articles.
Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 23d.05:47:40
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Simone Gressel
- Publisher: SAGE Publications Ltd
- ISBN-10: 1526492016
- ISBN-13: 9781526492012
- Format: 17 x 24.4 x 2.1 cm, kieti viršeliai
- Language: English English
Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers.
The book successfully combines theory with practical application, featuring case studies, examples and a 'critical incidents' feature that make these topics engaging and relevant for students of business and management.
The book features chapters on cutting-edge topics, including:
- Big data
- Analytics
- Managing emerging technologies and decision-making
- Managing the ethics, security, privacy and legal aspects of data-driven decision-making
The book is accompanied by an Instructor's Manual, PowerPoint slides and access to journal articles.
Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.
Reviews