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- Author: William I Zangwill
- Publisher: Free Press
- ISBN-10: 0684863979
- ISBN-13: 9780684863979
- Format: 15.3 x 22.9 x 2.5 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
Willard Zangwill's study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more--in order to influence and promote the innovative process.
EXTRA 10 % discount with code: EXTRA
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The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: William I Zangwill
- Publisher: Free Press
- ISBN-10: 0684863979
- ISBN-13: 9780684863979
- Format: 15.3 x 22.9 x 2.5 cm, softcover
- Language: English English
Willard Zangwill's study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more--in order to influence and promote the innovative process.
Reviews