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- Author: Gabi Schaap
- Publisher: Walter de Gruyter
- ISBN-10: 3110209896
- ISBN-13: 9783110209891
- Format: 15.6 x 23.4 x 2.2 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
Television news range among the most extensively investigated topics in communication studies. The book contributes to television news research by focusing on whether and how news viewers who watch the same news program form similar or different interpretations. The author develops a novel concept of interpretation based on cognitive complexity research. He strongly argues that qualitative and quantitative research methods work best if they complement one another.
EXTRA 10 % discount with code: EXTRA
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- Author: Gabi Schaap
- Publisher: Walter de Gruyter
- ISBN-10: 3110209896
- ISBN-13: 9783110209891
- Format: 15.6 x 23.4 x 2.2 cm, hardcover
- Language: English English
Television news range among the most extensively investigated topics in communication studies. The book contributes to television news research by focusing on whether and how news viewers who watch the same news program form similar or different interpretations. The author develops a novel concept of interpretation based on cognitive complexity research. He strongly argues that qualitative and quantitative research methods work best if they complement one another.
Reviews