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Intercultural Communication and Ideology
Intercultural Communication and Ideology
408,95
454,39 €
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This book critically examines the main features of intercultural communication. It addresses how ideology permeates intercultural processes and develops an alternative ′grammar′ of culture. It explores intercultural communication within the context of global politics, seeks to address the specific problems that derive from Western ideology, and sets out an agenda for research.
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This book critically examines the main features of intercultural communication. It addresses how ideology permeates intercultural processes and develops an alternative ′grammar′ of culture. It explores intercultural communication within the context of global politics, seeks to address the specific problems that derive from Western ideology, and sets out an agenda for research.


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This book critically examines the main features of intercultural communication. It addresses how ideology permeates intercultural processes and develops an alternative ′grammar′ of culture. It explores intercultural communication within the context of global politics, seeks to address the specific problems that derive from Western ideology, and sets out an agenda for research.


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