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- Author: Matt Lindsay
- Publisher: Advantage Media Group
- ISBN-10: 1599326493
- ISBN-13: 9781599326498
- Format: 15.8 x 22.9 x 2 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
In our changing consumer landscape, it's not enough to produce an outstanding product or service. To grow valuable relationships with customers, organisations must successfully bridge the gap between data and customer experience. This accessible book contains exhilarating practical examples and takes a refreshing look at how small and large businesses can harness the power of data and gain deep insights into customer needs by making a real connection, even at the kitchen table. The tools included are the key to change your organisation's culture to focus on both human relationships and analytics and grow a healthier financial bottom line.
Learn how to: -find customers willing to build a long-term relationship -invest in loyal customers without going bankrupt -understand the impact of pricing -explore the power of big data with common sense -discover deeper customer needs
EXTRA 10 % discount with code: EXTRA
The promotion ends in 18d.08:38:32
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Matt Lindsay
- Publisher: Advantage Media Group
- ISBN-10: 1599326493
- ISBN-13: 9781599326498
- Format: 15.8 x 22.9 x 2 cm, hardcover
- Language: English English
In our changing consumer landscape, it's not enough to produce an outstanding product or service. To grow valuable relationships with customers, organisations must successfully bridge the gap between data and customer experience. This accessible book contains exhilarating practical examples and takes a refreshing look at how small and large businesses can harness the power of data and gain deep insights into customer needs by making a real connection, even at the kitchen table. The tools included are the key to change your organisation's culture to focus on both human relationships and analytics and grow a healthier financial bottom line.
Learn how to: -find customers willing to build a long-term relationship -invest in loyal customers without going bankrupt -understand the impact of pricing -explore the power of big data with common sense -discover deeper customer needs
Reviews