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Description
The author develops an evolutionary theory of the globalisation of firms using a thorough historical analysis to identify the basic globalisation processes. The identification of the underlying mechanisms allows managers to use these dynamics actively rather than to neglect or contain them in the firm's evolutionary process.
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The author develops an evolutionary theory of the globalisation of firms using a thorough historical analysis to identify the basic globalisation processes. The identification of the underlying mechanisms allows managers to use these dynamics actively rather than to neglect or contain them in the firm's evolutionary process.
Reviews