- We will send in 10–14 business days.
/images/books/4240099/9780762308699.jpg)
- Publisher: Jai Press Inc.
- ISBN-10: 0762308699
- ISBN-13: 9780762308699
- Format: 15.6 x 23.4 x 1.4 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
Essays by Distinguished Marketing Scholars of the Society for Marketing Advances (e-book) (used book) | bookbook.eu
Reviews
Description
This volume presents a collection of papers written by senior marketing scholars based on their presentations upon receiving the "Society for Marketing Advances Distinguished Marketing Scholar Award". Each paper reviews a stream of research in marketing and reflects the wisdom of authors highly cited in the literature - with citations of their work usually spanning several decades.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 19d.18:04:17
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Publisher: Jai Press Inc.
- ISBN-10: 0762308699
- ISBN-13: 9780762308699
- Format: 15.6 x 23.4 x 1.4 cm, hardcover
- Language: English English
This volume presents a collection of papers written by senior marketing scholars based on their presentations upon receiving the "Society for Marketing Advances Distinguished Marketing Scholar Award". Each paper reviews a stream of research in marketing and reflects the wisdom of authors highly cited in the literature - with citations of their work usually spanning several decades.
Reviews