- We will send in 10–14 business days.
/images/books/3081087/9780333535905.jpg)
- Author: Ellen McCracken
- Publisher: Macmillan
- ISBN-10: 0333535901
- ISBN-13: 9780333535905
- Format: 14 x 21.6 x 2 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
Reviews
Description
A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.
EXTRA 10 % discount with code: EXTRA
The promotion ends in 20d.07:27:24
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Ellen McCracken
- Publisher: Macmillan
- ISBN-10: 0333535901
- ISBN-13: 9780333535905
- Format: 14 x 21.6 x 2 cm, softcover
- Language: English English
A study of the more than fifty US and International glossy publications for women. This analysis focuses on the strategies by which the commercial structure shapes the cultural content, the magazines' repetitive attempts to secure a consensus about the feminine that is grounded in consumerism, and the contradictory semiotic structures at work within and between purchased ads, covert ads, and editorial features.
Reviews