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- Author: Alan G Robinson
- Publisher: Berrett-Koehler Publishers
- ISBN-10: 1576750493
- ISBN-13: 9781576750490
- Format: 15.7 x 23.5 x 2 cm, minkšti viršeliai
- Language: English
- SAVE -10% with code: EXTRA
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Description
Corporate Creativity consistently connects creative outcomes to the actions that really made a difference to them. Through detailed real-life examples from organizations around the world - including British Airways, Du Pont, Fujitsu, General Motors, Hallmark, Hewlett-Packard, IBM, Japan Railways East, Kodak, Universal Studios, the United States Forest Service, and enterprises in the USSR - the authors show how improvements and breakthroughs actually happen in organizations.
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- Author: Alan G Robinson
- Publisher: Berrett-Koehler Publishers
- ISBN-10: 1576750493
- ISBN-13: 9781576750490
- Format: 15.7 x 23.5 x 2 cm, minkšti viršeliai
- Language: English English
Corporate Creativity consistently connects creative outcomes to the actions that really made a difference to them. Through detailed real-life examples from organizations around the world - including British Airways, Du Pont, Fujitsu, General Motors, Hallmark, Hewlett-Packard, IBM, Japan Railways East, Kodak, Universal Studios, the United States Forest Service, and enterprises in the USSR - the authors show how improvements and breakthroughs actually happen in organizations.
Reviews