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- Author: J James
- Publisher: Palgrave Macmillan
- ISBN-10: 0333772660
- ISBN-13: 9780333772669
- Format: 14 x 21.6 x 1.3 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
This volume is concerned with the complexities of the relationship between globalization and different groups of consumers in developing countries. Globalization, it is argued, can yield frustration and disappointment as well as welfare gains for consumers; it may, but does not necessarily, displace local products and via the rapid recent expansion of the mass media, it offers policy-makers new opportunities to deal with acute social problems.
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- Author: J James
- Publisher: Palgrave Macmillan
- ISBN-10: 0333772660
- ISBN-13: 9780333772669
- Format: 14 x 21.6 x 1.3 cm, hardcover
- Language: English English
This volume is concerned with the complexities of the relationship between globalization and different groups of consumers in developing countries. Globalization, it is argued, can yield frustration and disappointment as well as welfare gains for consumers; it may, but does not necessarily, displace local products and via the rapid recent expansion of the mass media, it offers policy-makers new opportunities to deal with acute social problems.
Reviews