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It is no longer acceptable to have a static company culture. In order to stay competitive in volatile, uncertain, complex and ambiguous business environments, company culture needs to evolve in a focused and strategic manner. Despite the number of change management models that exist, implementation is often poor. The solution? An effective coaching programme, whereby leaders and staff are coached at all levels to mitigate against failure.
This practical guide offers advice on how to coach, lead or influence cultural transformations in large organisations. Through behavioural psychology theory, company examples and personal anecdotes from the author, the reader will learn the business imperative for change, potential failure points and why coaching is critical. This book will demonstrate: -Established change management and cultural transformation modelsEXTRA 10 % discount with code: EXTRA
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It is no longer acceptable to have a static company culture. In order to stay competitive in volatile, uncertain, complex and ambiguous business environments, company culture needs to evolve in a focused and strategic manner. Despite the number of change management models that exist, implementation is often poor. The solution? An effective coaching programme, whereby leaders and staff are coached at all levels to mitigate against failure.
This practical guide offers advice on how to coach, lead or influence cultural transformations in large organisations. Through behavioural psychology theory, company examples and personal anecdotes from the author, the reader will learn the business imperative for change, potential failure points and why coaching is critical. This book will demonstrate: -Established change management and cultural transformation models
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