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- Author: Jeremy Wright
- Publisher: McGraw-Hill Companies
- ISBN-10: 0072262516
- ISBN-13: 9780072262513
- Format: 20.3 x 23.3 x 3.1 cm, hardcover
- Language: English
- SAVE -10% with code: EXTRA
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Description
With an exclusive look inside Google, Disney, Yahoo, IBM, and others, this book shows how your company can use blogs to raise its visibility and transform internal communications
All companies, large and small, know that reaching customers directly and influencing--and being influenced by--them is essential to success. Blog Marketing
shows marketing and PR professionals as well small business owners how to do just that without spending a lot of money. Readers will learn how to tap into the power of blogs to create a direct line of communication with customers, raise the company's visibility, and position their organizations as industry thought leaders.
"Blogs will soon become a staple in the information diet of every serious businessperson . . . . Blogs offer an accelerated and efficient approach to acquiring and understanding the kind of information all of us need to make business decisions."
-- John Battelle, Business 2.0
EXTRA 10 % discount with code: EXTRA
The promotion ends in 18d.18:03:56
The discount code is valid when purchasing from 10 €. Discounts do not stack.
- Author: Jeremy Wright
- Publisher: McGraw-Hill Companies
- ISBN-10: 0072262516
- ISBN-13: 9780072262513
- Format: 20.3 x 23.3 x 3.1 cm, hardcover
- Language: English English
With an exclusive look inside Google, Disney, Yahoo, IBM, and others, this book shows how your company can use blogs to raise its visibility and transform internal communications
All companies, large and small, know that reaching customers directly and influencing--and being influenced by--them is essential to success. Blog Marketing
shows marketing and PR professionals as well small business owners how to do just that without spending a lot of money. Readers will learn how to tap into the power of blogs to create a direct line of communication with customers, raise the company's visibility, and position their organizations as industry thought leaders.
"Blogs will soon become a staple in the information diet of every serious businessperson . . . . Blogs offer an accelerated and efficient approach to acquiring and understanding the kind of information all of us need to make business decisions."
-- John Battelle, Business 2.0
Reviews