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In recent years, a wave of reforms known as 'nudges', or 'behavioural public policy agenda', have emerged. 'Nudge' policies are created to lightly influence groups in society to change their behaviour, using behavioural insights to solve complex policy problems. First published as a special issue of Policy & Politics journal, this book situates these reforms within a broader tradition of methodological individualism. With contributions from a range of international scholars, it demonstrates that when behavioural policies expand their focus beyond the individual, they have the potential to better understand, investigate and shape social outcomes.
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In recent years, a wave of reforms known as 'nudges', or 'behavioural public policy agenda', have emerged. 'Nudge' policies are created to lightly influence groups in society to change their behaviour, using behavioural insights to solve complex policy problems. First published as a special issue of Policy & Politics journal, this book situates these reforms within a broader tradition of methodological individualism. With contributions from a range of international scholars, it demonstrates that when behavioural policies expand their focus beyond the individual, they have the potential to better understand, investigate and shape social outcomes.
Reviews