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- Author: Sebastian Meyer
- Publisher: GRIN Verlag
- Year: 2007
- Pages: 32
- ISBN-10: 3638728692
- ISBN-13: 9783638728690
- Format: 14.8 x 21 x 0.2 cm, softcover
- Language: English
- SAVE -10% with code: EXTRA
Acquisition of EasyJet plc. by British Airways plc. (e-book) (used book) | bookbook.eu
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Description
Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, Anglia Ruskin University (Ashcroft Business School), course: Corporate Strategy & Operations II, language: English, abstract: The present assignment should formulate a proposal concerning a major strategy change of British Airways, which will be in our case the acquisition of the low-cost carrier Easy Jet. After the formulation of the major strategy change proposal, this work provides an implementation plan as well as a strategic management plan
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- Author: Sebastian Meyer
- Publisher: GRIN Verlag
- Year: 2007
- Pages: 32
- ISBN-10: 3638728692
- ISBN-13: 9783638728690
- Format: 14.8 x 21 x 0.2 cm, softcover
- Language: English English
Seminar paper from the year 2004 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, Anglia Ruskin University (Ashcroft Business School), course: Corporate Strategy & Operations II, language: English, abstract: The present assignment should formulate a proposal concerning a major strategy change of British Airways, which will be in our case the acquisition of the low-cost carrier Easy Jet. After the formulation of the major strategy change proposal, this work provides an implementation plan as well as a strategic management plan
Reviews